Brandon Hance, Founder and CEO
Brandon is the visionary leader at GoodThreads. A former college football star, Brandon is truly an undercover nerd who is skilled in business and passionate about helping others. He is responsible for setting the strategic direction of the company and empowering his team to achieve their goals in the smartest, most efficient way possible. Besides his genuine desire to help nonprofits fulfill their mission, he loves reading, CrossFit workouts, and laying in the corner spot on the couch watching ‘SC football.
The story Brandon tells on his GoodThreads shirt: “Changing the world, one shirt at a time…”
Aaron Wiener, Founder and COO
Aaron is the person that turns the strategic vision into a reality at GoodThreads. He’s on the front line getting his hands dirty making sure GoodThreads is exceeding all of our clients expectations in all aspects of the business. He’s on a mission to help nonprofits achieve theirs. When not working, he loves spending time with the family, going on hikes, reading technology blogs and watching any kind of sporting event there is.
The story Aaron tells on his GoodThreads shirt: “Always listen to the experts. They’ll tell you what can’t be done and why. Then do it. - Robert Heinlein”
Nishit Rathod, Founder and CTO
Nishit is the leader charged with enabling the company vision through the smart and efficient use of technology. He has considerable experience in managing teams of different sizes and configurations, working with different kinds of technology platforms, and building scalable solutions for a variety of industry segments. He particularly enjoys solving seemingly complex problems with simple creative solutions. In fact, he enjoys lots of creative pursuits—music, writing, painting, and more.
The story Nishit tells on his GoodThreads shirt: “Vision, Technology, and Change”
Darin Barton, Vice President of Operations
Darin runs operations for Good Threads. With a background in accounting and operations, it’s his job to ensure everything you get from us arrives on time and with excellent quality. When he’s not running the Ops department like the commander of Seal Team 6, he’s annoying his friends with old jokes from his stand up comedy days.
The story Darin tells on his GoodThreads shirt: “Prostate Cancer ends with my grandfather.”
Andrew Urban, Vice President of Business Operations
Andrew Urban leads our sales and business development efforts. With over 18 years of sales, marketing, and partnership experience, including over 11 within the nonprofit sector, Andrew works hard to bring together solutions that work for our clients and our partners. An admitted tech-nerd, he loves the latest gadgets and online tools of all kinds. When not at work, he is a history buff for biographies and philosophy, swims, plays the occasional round of golf, and loves spending time with his busy family.
The story Andrew tells on his GoodThreads shirt: “I want to help every child have the opportunity to learn and succeed.”
Kelley Kaufman, Vice President of Marketing and Communications
Kelley is responsible for making sure that GoodThreads is doing an amazing job of telling its story and that our nonprofit partners are leveraging their stores into successes. She brings to the table a decade of marketing and communications experience, several years of which was spent in the nonprofit space. When not at work, Kelley can be found on a yoga mat, hiking up a mountain, or being silly with her niece and nephews.
The story Kelley tells on her GoodThreads shirt: “Progress starts with good people and good threads that make the fabric for change.”
Lee Johnson, Director of Nonprofit Partnerships
Lee is a solutions-oriented thought provoker, looking to provide ideas to nonprofits that are ready to engage in new ways of doing things. His background includes planning large events and improving business practices and he is confident that GoodThreads is a solution nonprofits won’t want to operate without. This small town farm boy enjoys far away lands, experimenting with cuisine, making delicious concoctions from grapes, and enjoying great dinners with friends and family.
The story Lee tells on his GoodThreads shirt: “After a bone marrow transplant and a one year battle with stage 4 Hodgkin’s lymphoma my hero has been cancer free for 20 years. Here’s to you mom!”
Ana Khachatrian, Campaign Success Manager
Ana loves all things tech and working with clients to ensure a positive experience. In her spare time, she helps manage a non-profit in her hometown and has established two community gardens. She is obsessed with anything and everything related to music and loves to read.
The story Ana tells on her GoodThreads shirt: “Being the change.”




